On December 19, 2021, the Chelizi Bamboo Smart International Car City, a Chelizi automobile brand project under Differ Group, grandly opened in Changsha, Hunan. This car It is the first smart store demonstration store in the country.
Big names gathered at the opening, and the atmosphere was lively. Mr. Wang Hongchang, Secretary General of the Tangible Market Branch of the China Automobile Dealers Association, Mr. Zhang Hong, Secretary General of the New Energy Branch of the China Automobile Dealers Association, Mr. Huang Yongzhong, Vice President of Dingfeng Group, Mr. Zhang Lei, CEO of Chelizi Automobile, Mr. Bai Guishun, Chairman of Sichuan Bamboo Automobile, and Authoritative figures in the automotive industry and representatives from major media attended the event.
Mr. Wang Hongchang, Secretary-General of the Tangible Market Branch of China Automobile Dealers Association, delivered a speech
New Energy Branch of China Automobile Dealers Association Secretary-General Mr. Zhang Hong delivered a speech
Huang Yongzhong, Vice President of Dingfeng Group Mr. Speech
Mr. Bai Guishun, Chairman of Sichuan Bamboo Automobile, delivered a speech
Mr. Zhang Lei, CEO of Chelizi Automobile, delivered a speech
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The Chelizi Automobile Smart Store Project is a joint venture between “Chelizi Automobile”, a subsidiary of Dingfeng Group, and Chengdu The smart store jointly created by "Bamboo Car Buying" is located at the intersection of Lei Feng Avenue and Purui Avenue in Wangcheng District, Changsha City, Hunan Province. It covers an area of 40 acres and has a total construction area of 71,500 square meters. It can be said that the scale of the alliance is unprecedented.
Chelizi Bamboo Smart International Auto City
The smart store deeply integrates the resources of the local automobile industry and sets up 6 major functional centers, mainly including: Shared Finance Sales center, e-commerce live broadcast center, horizontal business service center, DCC marketing center, brand marketing center and cross-border direct sales center for parallel imported cars. Based on the shared platform, comprehensive online and offline promotion models and comprehensive information integration are introduced to introduce a process-based, refined and staged sales model, integrating core progress and timeliness of follow-up visits into every detail of sales to maximize customer conversion Rate. Through the enterprise's matrix resource integration capabilities and the joint venture's hosting operation model, we will create a nationwide, large-scale smart-sharing offline new automobile retail service scenario.
After the launch of the Chelizi smart store project, it has attracted great attention from automobile cities across the country. At the opening ceremony, Mr. Zhang Lei and Mr. Bai Guishun, on behalf of Chelizi Automobile, worked with Guangdong Dongguan International Automobile City, Hunan Hengyang Pengcheng Automobile Hall, Xiamen Haixi Famous Car MALL, Zhengzhou Tianma Industrial Group, Wuhan People's Automobile City, and Chongqing Xiexin Automobile Park 6 A car city company signed a strategic cooperation agreement for the Cherry Seed Bamboo Smart Store Project. According to the strategic plan of Chelizi Automobile, "Chelizi Automobile Smart Stores" will bloom in many locations across the country in the next three years, with plans to open 283 stores to achieve full coverage of key cities and core node areas across the country. Chelizi Automobile will copy the "Chelizi Bamboo Smart Store" model and combine high-performancePrice-effective products and high-quality services are promoted nationwide.
On-site signing of automobile city enterprises
Chelizi Automobile always regards "innovation" as the first strategic direction, following the digitalization and development of the automobile industry. In line with the trend of smart development, efforts have been made to build a new model of smart stores to provide strong support for the group's characteristic brand building.
Opening ceremony scene
Cherry Seed Bamboo Smart International Auto City, based on the principle of “innovation leading, co-construction and sharing, complementary advantages”, Seize new opportunities for the development of the automobile industry, join hands with industrial ecological matrix enterprises, realize the innovation and replication of smart store business models, build a high-standard service brand in the Chelizi automobile industry, and drive the development of the local automobile industry in Changsha. The launch of Changsha Smart Store is of great significance in promoting the all-round, high-standard and high-quality modern professional market to take a landmark step.